She will be in charge of the YouTube Music business and partnership teams in sub-Saharan Africa and will report to the head of music for YouTube Europe, Middle East and Africa (EMEA).
Originally from Nigeria, she had joined YouTube in 2018 as head of content partnerships for Africa before being promoted in March 2020 to head of content partnerships for sub-Saharan Africa.
Addy Awofisayo said, "Music is a powerful medium of expression and a tool that exports African cultures to the world stage. I am excited about my new role and the opportunities YouTube offers to . . .
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